Target audience profile

We had to produce a target audience profile to outline the kind of audience we are aiming our soap at. The soap needs to have a specific audience as certain storylines interest certain people and therefore we need to aim the storylines at an appropriate audience then base our soap around that type of audiences interests and views. We had decided as a group that we would aim our soap at the same kind of audience that Hollyoaks captures because we like the way Hollyoaks is edited and the storylines in it. I put a few ideas forward for the target audience however Lucy and Sophie did the majority of the target audience profile. To see the target audience profile click here.